If you can’t debut, you’ll get a fatal disease Episode 529
Park Moon-dae’s body returns.
“Testa, of course it will work out this time too! I will support you too~”
“Thank you.”
I’m sitting in the shop I’ve been to since Testa was in T1. As I was getting my hair color checked for the last time by the head of staff whom I had seen for a long time, congratulations for my comeback came as a bonus.
And even a subtle floating look disguised as a good word.
“Where are you coming from this time? Does the WeTube that eats that meal come out?”
“If the company catches you, please.”
“Oh, right, is it important that the company schedules?”
I don’t think I can dig it out, so I’m sneaking around.
I laughed inwardly.
“Promotion has become so important again, right?”
“Yes.”
So, we also paid close attention.
– I hope the publicity for this comeback will be a bit aggressive.
I recalled a conversation a few weeks ago and checked my plans.
What kind of method comes to your mind when you say ‘aggressive publicity for an idol’s comeback’?
A huge promotion that invests a lot of capital and proceeds with hundreds of millions of billions of dollars?
Or, by appearing in all kinds of variety shows, impressing the public with the news of Testa’s comeback?
‘I’m not saying either is wrong.’
However, for the current testa, neither of these matters is applicable.
Promotions in which capital is poured into are already a daily routine that is not new, so there is nothing unusual, and there is no need to do it because it accelerates image consumption.
This was also a common characteristic of first-team idols who were well established in Korea.
Then, what is the ‘aggressive comeback publicity’ that Testa is pushing for?
-Don’t be safe, let’s go dangerously.
It means willing to accept controversy and risk.
It means to be more blatant towards the goal.
‘And now the goal is a cultural medal.’
okay. I’ll be honest.
Who should I aim to impress in order to receive the Order of Cultural Merit?
‘They are high-ranking people.’
politics.
However, Testa’s global status, especially in the Western world, which is favored by superiors, is not special.
It’s to the point where you can’t even rub against VTIC, the last recipient of the Order of Cultural Merit.
‘Thanks to those guys, the baseline has risen so much.’
All Testa has is, at best, fragmentary recognition gained through Limestone’s movie cameo appearance, game collaboration, and Netflix drama.
‘It’s all other content, not our albums or music sources.’
This sparkly topicality means that it has hardly been linked to the popularity of the group.
Probably the overwhelming majority of people who did not know Testa among those who enjoyed that content.
However, conversely, it also meant that Testa had not yet formed a representative global image.
‘It means I can make a plan and aim for it.’
Just as latecomers in the game look at the strategy book and formulate the most efficient route, Testa can aim for the desired image.
And Testa is a group that has already successfully completed such a strategy targeting the domestic market.
Since there are strands that have already been done, it means that there is a base instead of starting from the bottom.
‘If only I could pull together these fragmented maps and connect them into one piece.’
Then, from then on, you can make them consume Testa’s content that has been steadily accumulated over the past few years.
Things that have already been proven to be fun.
“That’s what sets it right.”
That was the goal Testa had to achieve with this activity.
‘First of all.’
[Testa’s ‘American Music Awards’ first nomination]
After finishing her hair.
I laughed while reading an article that was already out of season.
So let’s put this to good use.
* * *
American Music Awards. aka AMA.
It was one of the three most authentic music awards ceremonies in the United States.
-Testa AMA nominee ㅋ ㅋ ㅋ -Oh
good
However, the article Moondae Park saw did not cause a big wave at the time of publication.
– This year, there are three Nomi teams, right? Let’s have more fun with K-Pop~
– Hahaha It’s a prize given to separate K-Pop and eat it before leaving. Do you like this? What are you going to do with Sadaeju
? └Where did he get beaten up?
This is because there was a new KPOP category in the ‘American Music Awards’ in the first place. Some people sarcastically called this ‘their own league’.
Moreover, it is not uncommon now for a KPOP singer to be nominated for an award at the Global Awards.
-If it’s not a Grammy
, I won’t give it lol -Is there one or two awards ceremonies? Top social part Stop making a fuss with things like this.
Since they are KPOP singers who have a lot of album sales and social media mentions, three or four teams always put their names on various famous awards ceremonies every year.
This is because there is no way to miss the money-making stocks in the United States, the headquarters of capitalism.
Even if it’s not an important award, he made good use of the KPOP fandom’s buzz by mentioning it once.
So KPOP bone marrow listeners were in awe of this situation.
– ㄹㅇ It’s not just one or two teams that have been nominated, it’s meaningless unless it’s the best group or something like
this
. Are you still maintaining your class in Japan?
└ I thought it would be reversed by Ether
too haha └ It turned aggro
.
-Isn’t it possible to come out as a performer?
└ Shumbyeol, who came out after kicking T1, what kind of AMA is
this? Most of them had never even considered it.
It was because there was no reason to choose Testa as a performer in all aspects, including local recognition, company, weight, and personal connections.
Moreover, few KPOP idol groups have succeeded in making a name for themselves locally as performers.
Except for the first one.
-Excluding Vtic, there are no viral groups with AMA performances.
– ㅋ V-tic I wonder if the state defended against the military white flag risk for
nothing
?
In the years since, there have been few KPOP groups that have seen noticeable gains as performers at overseas awards ceremonies.
-Even if you do, if the reaction is not good, it’s an X-network tech moment
└The testa stage is good
,
right? K-pop is still in the minority in America.
However, it also means that it is a market with the potential to grow the profits of Entersa dozens of times in the future.
└Are you a stockworm?
And in order to get viral, you have to not just be good at the stage, but also have a good local response, but it was a very difficult job as the emotions were different.
On that day, even the song, costume, and choreography had to match the sentiment somewhere.
Even so, he maintained an exquisite balance so that existing KPOP fans would not be disappointed.
-Look forward to what kind of game Testa will release this time
.
It was the same with this idol who obtained inside information from the manager thanks to being in the same agency as Testa.
“Mi Minha! Senior Testa is appearing in an AMA?”
Mirinae’s main dancer Seong Ha-rin was shocked and ran to the actual leader of the group and got this answer.
“Uh that…maybe.”
“…?!”
Positive!
Seong Ha-rin, shocked, said that Testa was aiming for the United States, and before grinding her teeth, the question came to mind.
‘By what means?’
You didn’t sign a contract with a major American record label, and the company wasn’t insanely rich?
At least, wasn’t Testa’s last album a huge hit in the US?
I wanted to throw that question out loud, but Seong Ha-rin held back.
It was because the face of leader Park Min-ha, standing in front of him, seemed almost liberated.
“Heh heh heh…. Well actually me too… I do not know. And because it is confidential.”
“Ahhh! Of course I will be careful!”
“huh.”
Of course, Park Min-ha nodded as if believing.
and added
“And let’s not even mention it to Yulgi unnie….”
“…huh.”
Silence passed between the two for a moment.
Jung Yul-gi, who is the face madam of Mi-nae in the final ranking of < Azusa >.
‘It’s a good sister… .’
People…It was so bright. I was worried that I would be misunderstood.
Thanks to the unique character, I haven’t been criticized so much yet, but I was also nervous because I was afraid it might happen.
‘…Come to think of it, Testa also has a similar senior.’
Seong Ha-rin thought of an idol whose signature was red hair.
Yoojin Cha!
It was to the point where I wanted to ask for advice on how that senior had appealed to the character while avoiding controversy for several years.
Didn’t you handle the rumors and problems that arose several times at the right timing?
After all, what is different about idols who won the prize… .
‘…no. It’s because Yulgi is a purer and better person!’
Mirinae Seong Ha-rin quickly got out of idolizing Testa!
Shaking her head, she calmly analyzed the current situation again.
“Then, are those Testa seniors also aiming to enter the US in earnest?”
“It felt like that at company meetings.”
Hmmm.
Sung Ha-rin rubbed her chin.
At the beginning of her debut, Mirinae also strongly aimed to advance to the United States due to the head of the headquarters who was ill in the United States.
At that time, I studied foreign languages diligently, so I was able to speak, but my grades in the group were not so good… .
She thought a little sullenly.
‘…After all, localization strategy is not good.’
Desperation can sometimes seem servile.
On the contrary, Seong Ha-rin seemed to have lost quite a bit of domestic fans at that time, so even thinking about the early days of her debut made Seong Ha-rin a little bit bitter.
‘Since they are popular singers in Korea, it’s good to advance while maintaining that position… .’
Seong Ha-rin was in a complicated state of mind, but soon sighed deeply.
Even though…I had a lot of hope that Senior Testa’s attempt would go well.
It’s because I’m in the same situation.
If the company has enough spare money, won’t the investment come back to Mirinae as well?
‘But please don’t blow strange winds into the company… .’
Seong Ha-rin didn’t want to let her precious Mi-nae go back to America!
“…I wish you well.”
“yes.”
Thus, the conversation between the two of them ended in Mirinae.
Even though she sometimes suffers from anxiety, she diligently handled her schedule and looked at the contents of Testa’s comeback notice with a hawk’s eye.
In the meantime.
[This AMA cast]
‘Finally!’
Seong Ha-rin finally found the news she had been waiting for and clicked on it while swallowing.
And I was bewildered.
“Huh?”
Among the announced performers, Testa’s name could not be found!
No, there were no KPOP singers in the first place.
‘What’s coming out?’
However, at least there is not a single related article floating around.
‘Was it just a rumor? Or maybe they reviewed it and canceled it too.’
Sung Ha-rin thought so and turned off the screen.
But after some time.
Here Moondae Park attended the awards ceremony for a performance at the American Music Awards.
“….”
He checked his outfit.
In a white cotton T-shirt and jeans, accessories around the face were also minimized.
It means that it is not a stage outfit that an idol who has just made a comeback would choose.
But Park Moon-dae was satisfied.
‘good.’
In the first place, he was not here to perform Testa’s comeback stage.
This was the result of selection and concentration.
‘All I want is impact!’
We will pull aggro as much as possible under realistic conditions.
It was the stage I chose based on that.
-Standardly, the method of promoting our album as a classic doesn’t work.
So he decided to cover someone else’s song at this awards ceremony.
Stage dedicated to the famous old singer.
It wasn’t even a solo performance. It was a structure where several people divided parts and sang one song after another.
Poor treatment at the level of ‘inviting’ someone who is virtually unknown.
Park Moon-dae’s attitude toward him.
‘Rather good.’
It was a pleasure.
‘It’s a perfect condition.’
If there is no local recognition, you can borrow that recognition with a famous song by someone else.
and.
‘The stats don’t betray.’
[Singing: S+]
It’s nice to have a group of candidates to compare if a lot of people sing in parts.
Moondae Park smiled and raised the microphone.
The performance was starting.
